Through April growth in total members, new exchanges using the software and sales in the network continue at a rapid pace. 18 additional software users this year, a large increase in transaction volume compared to the same period last year and a total membership increase as well. 2011 will be a record 8th year in a row.

Another software supplier, Barter 21 a new entry into the software for barter companies, claims to be the new leader in barter software, a self anointed “title”. Compare below a few of the major categories of business available in their network and that of  us, The Trade Alliance, who have been offering the leading barter software since 2004.

Accommodations:  The Trade Alliance – 405                 Barter 21 – 40

Automotive: The Trade Alliance – 658                             Barter 21 – 18

Health and Wellness: The Trade Alliance - 1493           Barter 21 – 16

Home and Outdoors: The Trade Alliance – 1421           Barter 21 – 59

These same kind of disparities exist in all other categories too and while we are sure they are increasing in the number of members in various categories so too is The Trade Alliance, the true leader in barter software.